Lead Insights Analyst

Remote

Full Time

Experienced

About Chartis

We are a Design, Marketing and Technology Consultancy that promotes positive working relationships through collaboration and encourages high standards of conduct and work performance. Our values help define our culture through a variety of team perspectives, backgrounds and the ongoing support of innovation across all the solutions we provide to our Clients. We also provide a full career development program aimed at improving the skill sets and capabilities of all our employees.

What We Offer

We offer competitive benefits plans
Retirement savings plans (401K) and vacation programs
An environment that encourages networking and collaboration across clients and other functions of the businesses
Active engagement with expert internal team members to improve skill sets and career development
100% Remote Environment

The Lead Insights Analyst will leverage expertise in digital marketing, web and various marketing platforms (e.g. analytics, DMP, CDP, DSP, etc.) to generate actionable insights and provide data-driven recommendations for our clients. Serving as a subject matter expert, the Lead Insights Analyst will collaborate closely with business, marketing and IT stakeholders to implement best practices, enhance end-to-end data flow and collection, and contribute to ongoing improvements.

Key responsibilities include participating in the development and execution of fact-based reporting, utilizing proficiency in linking diverse data sources such as web, transactional, and third-party data. The Lead Insights Analyst will create business insights, dashboards, standardized reports, statistical models and customer segmentation. These deliverables will be presented to business stakeholders and company leadership, supporting informed decision-making.

Duties And Responsibilities

Develop and implement a comprehensive analytics strategy to support the client’s business objectives.
Define key performance indicators (KPIs) and develop dashboards and reports to track and measure performance against these metrics.
Collect and analyze data from various sources, including internal and 3rd party systems, to identify trends and opportunities.
Oversee and perform hands-on analysis. Access and consolidate data and derive actionable insights.
Provide actionable insights and recommendations to stakeholders based on data analysis, helping them make informed decisions and drive business growth.
Stay updated with the latest industry trends and advancements in analytics tools and technologies, and evaluate their potential to improve our data analysis capabilities.
Support client data governance initiatives by establishing data quality standards, ensuring data accuracy, compliance, and implementing data security measures.
Collaborate with client IT teams to ensure data infrastructure, systems, and tools are optimized to support efficient data collection, storage, and analysis.
Assist in the on-going improvement of tagging and analysis related to GA4/Adobe.
Effectively communicate complex analytical findings and insights to both technical and non-technical stakeholders through presentations, reports, and visualizations.
Foster a culture of data-driven decision making.

Qualifications

7-9+ years of experience in digital analytics, digital marketing analytics, and/or e-commerce analytics.
Comprehensive knowledge of GA4 or Adobe analytics suite including:
- An understanding of the data flow from the data layer through Tag Manager to Google/Adobe Analytics and how to identify tagging inconsistencies.
- Power user of either GA4 or Adobe Analytics with complete understanding of enhanced ecommerce, segments, audiences, product lists, custom dimensions, events, and data imports.
- Clickstream analysis using Google BigQuery.
Strong business acumen in finance, marketing, statistics, or project management and ability to understand business problems, develop hypotheses, design tests and learn.
Experience with data manipulation languages is required (SQL, R, Python, etc.).
Solid SQL skills are required.
Experience interacting directly with user experience, onsite search, merchandising, and/or digital marketing teams is desired.
Familiarity with visualization tools and methodology (Looker, Power BI, Tableau).
Knowledge of Google Adwords, Google Doubleclick, or Clicktale is a plus.
Academic background in analytics, statistics, marketing, business, or related field. Undergraduate college degree required; MA or MBA preferred

Apply for this position

Required*

First Name*

Last Name*

Email Address*

Phone*

Address*

Resume*

We've received your resume. Click here to update it.

Attach resume or Paste resume

Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

Cover Letter

LinkedIn Profile URL:

Desired salary

Earliest start date?

Years of full-time experience at an agency?*

Years of full-time experience in-house?*

Are you certified in Google Analytics 4?*

Have you designed a GA/GA4 or Adobe Analytics implementation from scratch? If yes, please explain.*

Have you modified a GA/GA4 or Adobe Analytics implementation as part of a site redesign?*

Do you have experience working with data in an organization under HIPAA rules?*

What other Analytics Platforms do you have experience with?*

List the BI tools you have experience with:*

Are you located in the United States?*

Will you now, or in the future, require sponsorship for employment visa status (e.g. H-1B visa status)?*

The following questions are entirely optional.

To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more.

Gender

Race/Ethnicity

Human Check*

Submit Application

Thanks for visiting our Career Page. Please review our open positions and apply to the positions that match your qualifications.

Lead Insights Analyst

Apply for this position