Brand Marketing Manager (New York City based)
New York, NY
Contracted to Full Time
Mid Level
About Chartis
We are a Design, Marketing and Technology Consultancy that promotes positive working relationships through collaboration and encourages high standards of conduct and work performance. Our values help define our culture through a variety of team perspectives, backgrounds and the ongoing support of innovation across all the solutions we provide to our Clients.
Job Title: Brand Marketing Manager
Location: New York City based. 3-4 days/wk working in-office at the client-site. Other days will be remote.
Job Description
We are looking for a seasoned Brand Marketing Manager to support one of our client’s Global Head of Brand and Partner Marketing in the development of partner and brand-level initiatives that broaden the brand’s reach. This role requires a strategic thinker with a strong background in arts and culture, along with extensive experience in brand partnership development. The successful candidate will be comfortable collaborating with both internal and external stakeholders, balancing high-level strategy with hands-on execution. This role reports to the Global Head of Brand and Partner Marketing and is a temp-to-perm opportunity.
Key Responsibilities:
- Sponsorship Management: Manage day-to-day relationships for a portfolio of live and virtual sponsorships, overseeing activations to ensure the brand is represented effectively.
- Cultural Partnerships: Research cultural initiatives, programs, and festivals for potential sponsorship/partnership opportunities. Review and negotiate proposals and manage partnerships once confirmed.
- Go-to-Market Strategy: Develop go-to-market strategies and media plans for targeted advertising campaigns, collaborating with media agencies and properties.
- Cultural Partner Engagement: Oversee relationships with cultural partners from their marketing launch through ongoing support and maintenance. Field incoming requests and proactively conduct outreach to advance various projects.
- Project Management: Coordinate across internal teams to manage and execute end-to-end projects. Ensure key stakeholders remain informed and engaged throughout the process.
- Creative Collaboration: Collaborate with the creative team to develop materials for partner and brand campaigns.
- System Management: Maintain and update project management and customer relationship management systems with accurate program and project information.
- Event Support: Provide onsite support periodically at events and activations to ensure flawless execution.
- Experience: 10+ years of marketing experience in an agency, cultural, or corporate environment, with a focus on brand partnership development.
- Arts & Culture Background: Demonstrated experience or a strong track record in arts and cultural sectors, with deep understanding of cultural initiatives and partnerships.
- Strategic and Tactical Skills: Knowledge of principles and practices related to driving brand awareness, audience growth, and engagement.
- Sponsorship Expertise: Proven experience managing sponsorships and partnerships, from identification to negotiation and activation.
- Relationship Management: Strong skills in developing and maintaining relationships with internal teams, external partners, and stakeholders.
- Organizational Skills: Highly organized, with the ability to manage competing priorities and deadlines effectively.
- Growth Mindset: Eager to learn, grow, and contribute to impactful brand and partner initiatives.
- Cultural Passion: A genuine interest in and passion for arts and culture, with knowledge of the sector’s dynamics and trends.
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